It is hard to believe that iconic brand, Victorinox, has never officially launched in Australia before. Ingrained in our culture, the Swiss Army Knife has been a household name, part of most of our lives at some point and sits on many of our key rings. However there is much more to this brand than… Continue Reading

umm.. communications represent Jordan Belfort, aka “The Wolfof Wall Street”, when he is in Australia on various media tours andspeaking engagements. We are frequently asked if Jordan really is the best salesperson in the word. This month I personally handled his PR campaign to launch his new business venture with Australian Company, Sales Acuity. I… Continue Reading

There is a time in every business’s history when things are right for change. And leading Australian bathware retailer Christiaan’s has embraced the notion wholeheartedly. New is the word of the moment at Christiaan’s. But it is about more than a new website, a new studio launch, and  the announcement of a new studio manager; Christiaan’s… Continue Reading

Two of the Sydney entertainment scene’s boldest entrepreneurial masterminds are behind the most innovative venue opening in years. Paul Schell and Tim Kean are the creative forces behind AND, a high-concept Bondi Junction bar designed to reinvigorate revellers jaded by the staid Sydney club scene. A kaleidoscope of uber-original, compartmentalised themes bordering on sensory overload,… Continue Reading

It truly is a creative crew here at umm.. communications and every week someone is doing something that blows my mind inside and outside of office. This month it’s our Digital Technician, Adam Forster, who has broken new ground with his extra curricular activities and this is no hobby people. Adam has been in the… Continue Reading